Ecoregion management (Inner-karst region, Slovenia)

The purpose of the project was to define guidelines for the sustainable development of the region that will measurably introduce the conditions for a higher quality of living for the inhabitants, and the successful marketing of the natural and cultural heritage in the area of Natura 2000 as well as wider issues, all taking into consideration the biotic diversity at the same time. One of the main goals of the project was to establish a possibly comprehensive identification of the locals with the development vision of the region and introduce encouraging conditions for the lively development of entrepreneurship, especially in the field of services.

By designing and performing numerous communication activities (e.g. issuing the publication Eko-news in the local newspaper, and by preparing strategic and execution documents for the development of the Inner-karst Ecoregion project is a good example of supporting eco-culture in a specific geographical area, regardless of the activities carried out in that particular area. From the viewpoint of dealing with and stimulating eco-innovations, supporting a mindset that also takes into consideration the principles of sustainable development while executing different activities is not only innovative, but also an important framework for eco-innovations: in a culture where preserving and protecting the natural and cultural environment is of great significance, the innovation processes will also be strongly directed into so-called innovations for sustainable development. Numerous activities contribute to the propagation of such a mindset. Those were carried out within the project, the most visible one is without doubt the newly registered regional trademark Zeleni kras (Green Karst), which was established in co-operation with all the communities of the Inner-karst region.
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